Beachside Supply Co

Project: Surf Lifestyle Logo

Objective: To create a logo that captures the essence of surf culture and lifestyle.

Audience: Surf enthusiasts, beach lovers, and those embracing a laid-back, coastal vibe.

Design: Use surfboard shapes, ocean waves, or sun motifs; employ a relaxed, yet bold typography with a color palette reflecting the sea, sand, and sun (blues, greens, yellows).

Mood: Free-spirited, adventurous, and cool.

Usage: Apparel, accessories, website, store signage.

Deliverables: Logo in color, black & white, and simplified icon versions, suitable for various media.

Notes: Should evoke the feeling of endless summer, community, and the ocean's energy.